Top Word Puzzle Games Performance in the UK, Q3 2025

In the third quarter of 2025, the top word puzzle games in the United Kingdom showcased varied performance metrics across downloads, revenue, and active users. Here's a detailed breakdown based on Sensor Tower's data.

Word Search Explorer® from PlaySimple Games Pte Ltd witnessed a fluctuating revenue trend, peaking at approximately $1.8K in mid-July. Weekly downloads remained fairly stable, hovering around 37K in most weeks, with a slight dip in early September. Active users saw a gradual decline from a high of 348K in late July to about 266K by the end of September.

NYT Games: Wordle & Crossword from The New York Times Company experienced a notable revenue spike, reaching nearly $190K in late August. Downloads varied, peaking at over 30K in the same period. The app maintained over 1.4M active users throughout most of the quarter, reflecting its strong user base.

Crossword Master - Word Puzzle by Easybrain Ltd showed a gradual increase in revenue, ending the quarter at around $1.3K. Downloads surged in September, reaching a high of nearly 30K. Active users increased steadily, peaking at approximately 158K in early September.

Connect Word Association Game from Hitapps Games LTD saw a decrease in revenue, with the lowest point at $81 in late September. Downloads also declined, with a marked drop to below 10K by the end of the quarter. Active users followed a similar downward trend, reducing to about 53K.

Finally, Wordscapes by PeopleFun, Inc. maintained a stable revenue pattern, peaking at nearly $28.7K in late September. Downloads varied slightly, with the highest numbers in late August at about 16.5K. Active users fluctuated, with numbers decreasing from 444K in early July to around 275K by the quarter’s end.

For more detailed insights and data, visit Sensor Tower.